New report for KDDI Research: The State of TV in America
KDDI Research released a report (Japanese-language; PDF download here) I authored on The State of TV in America (English abstract). This is part 1 of 2, and focuses on the traditional broadcast TV and cable industries, and the advent of “three screen viewing”, to paraphrase Nielsen’s term. Part 2 looks forward, and will focus further on multi-device viewing, and innovations in the video viewing and distribution fields.